We built Conteo because we were tired of the false choice in web analytics: either hand your visitors' data to Google, or pay $9-19/month for a privacy-focused alternative. We wanted a third option — free, private analytics that anyone can use.
The problem with modern analytics
Google Analytics is the default choice for most websites. It's free, powerful, and deeply integrated with the Google ecosystem. But "free" has a cost: Google processes your visitors' data and uses it across their advertising network. Your visitors become data points for Google Ads.
Then there's the complexity. GA4 launched with a completely redesigned interface that confused even experienced marketers. Setting up events, configuring conversions, understanding the new data model — it requires hours of learning for features most websites don't need.
And cookies. GDPR requires consent for analytics cookies, which means cookie banners, consent management platforms, and losing data from visitors who (rightfully) click "reject." Studies show that 30-40% of European visitors reject cookie consent, meaning your analytics are incomplete from day one.
What we wanted instead
We asked ourselves: what does a typical website owner actually need from analytics?
- How many people visited my site today?
- Which pages are most popular?
- Where is my traffic coming from?
- What countries and devices are my visitors using?
- Is my traffic growing or shrinking?
That's it. Five questions. You don't need 200+ reports, custom dimensions, or a certification course to answer them. You need a single dashboard that shows the numbers clearly and updates in real time.
How Conteo works
Conteo tracks page views without cookies or personal data. Our tracking script is under 1KB — 45 times smaller than Google Analytics. It loads instantly and doesn't slow down your site.
Instead of tracking individual users with cookies, Conteo uses a privacy-preserving method to count unique visitors. No IP addresses are stored. No fingerprinting. No cross-site tracking. The data we collect can never be used to identify individual people.
This means no cookie consent banner needed. Conteo is GDPR, CCPA, and PECR compliant out of the box. You add one script tag and your analytics dashboard starts showing real-time data immediately.
Free by default
Most privacy-focused analytics tools charge $9-19/month for basic features. We think that's a barrier that keeps small websites stuck with Google Analytics — not because they prefer it, but because they can't justify the cost of alternatives.
Conteo is free for websites with up to 10,000 visits per month. No credit card. No trial period. No feature gating. You get the full real-time dashboard, all metrics, and CSV export — completely free.
We make money from Pro ($4.90/mo) and Business ($9.90/mo) plans for larger websites that need more sites, higher visit limits, and longer data retention. We don't make money from your data. That's the key difference from Google Analytics.
What's next
Conteo is just getting started. We're working on features that privacy-conscious website owners have been asking for: custom events, goal tracking, email reports, and more detailed traffic source analysis. All while keeping the dashboard simple, the script lightweight, and the free tier generous.
If you've been looking for a free Google Analytics alternative that respects your visitors' privacy, give Conteo a try. Setup takes 2 minutes, and you might find that the five metrics on one dashboard are all you ever needed.
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